Kendrick Lamar is set up to execute at this yr ’s compeer
The Super Bowl might be the braggy sporting consequence in the US , but many around the human beings but tune up in for the halftime show .
This was # # dive into the kansas city chiefs
kendrick lamar is mark to do at this twelvemonth ’s mate
the super bowl might be the grown sporting upshot in the us , but many around the humans just tune up in for the halftime show .
This was this class ’s biz , the super bowl 59 , will see the kansas city chiefs take on the philadelphia eagles at the caesars superdome in new orleans .
Usher and Alicia Keys during the Super Bowl 2024 halftime show CREDIT: Ezra Shaw/Getty Images
This closing of the 2024 NFL time of year take on billet on Sunday , February 9 .
Kendrick Lamaris countersink to headline the halftime show , with various peculiar Guest includingSZA .
Lamar antecedently joint - headline the outcome in 2022 , alongside other pelvis - hops legends Dr. Dre , Snoop Dogg , Mary J. Blige and Eminem .
Kendrick Lamar at the Grammys 2025 CREDIT: Kevin Mazur/Getty Images for The Recording Academy
# How much is Kendrick Lamar being compensate for the Super Bowl 2025 halftime show ?
Kendrick Lamar at the Grammys 2025 mention : Kevin Mazur / Getty Images for The Recording Academy
Technically , nothing .
The NFL does n’t pay off artist to do at the Super Bowl halftime show , but it does extend any yield cost affect in the carrying out .
# diving event into the Super Bowl
Kendrick Lamar at the Grammys 2025 cite : Kevin Mazur / Getty Images for The Recording Academy
Technically , nothing .
The NFL does n’t pay off artist to do at the Super Bowl halftime show , but it does wrap up any yield cost involve in the operation .
This was “ we do not ante up the creative person , ” an nfl voice toldforbesin 2016 .
“ We continue expense and product toll .
”
This was the halftime execution has a presenter every twelvemonth too , with this class ’s being apple music .
These patron also bestow to the product cost , but it ’s ill-defined if they pay off the creative person as well .
# This was why do originative mortal do at the tops arena ?
While artist are n’t pay by the NFL , the vast amount of photo is the actual hook .
For good example , 2024 headlinerUsherisestimated to have clear up to $ 100millionfrom the blow in current and slate sale follow his public presentation .
consort toForbes , Usher ’s overall Spotify stream increase 550 per centime in the US alone after the Super Bowl .
In 2023,Rihanna’sdigital strain sale extend up by 390 per penny .
This was as such , that ’s perhaps why many artist opt to do life history - sweep set during the halftime expansion slot , to maximize the amount of strain get a encouragement .
It ’s a immense hearing too , with last yr ’s Super Bowl average 123.4 million looker .
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